(OMAHA, NE) – June 28, 2012- Infogroup Targeting Solutions announced today it is expanding its core sales division with several key hires. Infogroup Targeting Solutions helps companies increase sales and customer loyalty through analytically driven consumer and business data combined with sales and marketing technology solutions; helping improve marketing and sales strategies for both B2B and B2C industries.
"We continue to aggressively invest in bringing top talent to Infogroup Targeting Solutions. We believe the new members of our sales team will help us continue to build momentum in our focused sales strategy for 2012,” stated Don Patrick, President of Infogroup Targeting Solutions.
Infogroup Targeting Solutions recently welcomed the following individuals:
Heather Baynes joins as Vice President of Enterprise Sales. Heather has over 15 years of experience in marketing, business development management, client relationships, strategy, and analytics. She comes from Equifax Direct Marketing Services where she specialized in Insurance and Financial verticals. Heather also has extensive experience in retail database technology deployments. She is located in Boston, MA where she will be responsible for developing sales strategy, new client development, and client retention.
Sandra Jones brings extensive experience in information technology, computer software, global account sales, marketing services, and consulting. Amongst other recent marketing and sales roles, Sandra recently spent over four years at D&B working with global account sales. As a Sales Director, her focus will be on developing business strategies to help customers meet and exceed goals. Sandra is located in Houston, TX.
Bob Lewis comes to the team from GSI commerce marketing services division, an eBay company, where he was responsible for increasing marketshare within the retail industry on the west coast. Previous to GSI, he worked at data.com, a division of salesforce.com, where he launched Jigsaw into the enterprise arena growing their business three-fold. As Vice President of Business Development, Bob will specialize in enterprise sales where he brings a wealth of experience in both B2B and B2C marketing. He is located in the bay area and has spent the last 15 years building relationships with key executives in the data and technology arena.
Steve Perks joins us as manager of Data Sales. Steve comes to the team from data.com, a division of salesforce.com. He brings with him a wealth of knowledge about the B2B data industry and will create and lead the new outbound national tele-sales effort. Steve will be located on the west coast and will focus on small to mid-tier companies looking for ways to enhance sales effectiveness.
“We are excited to add Heather, Bob, Sandy and Steve to our team," stated Don Patrick. "They bring a wealth of marketing and industry expertise, which we will leverage for the benefit of our clients.”
About Infogroup Targeting Solutions
Infogroup Targeting Solutions helps companies increase sales and customer loyalty through analytically driven consumer and business data and database marketing solutions. With exclusive access to the Data Axle™, we build multichannel solutions using contextually relevant information on 230MM individuals and 24MM businesses.