The old days of mass marketing doesn’t work in a world where buyers are bombarded by hundreds of advertisements every day. Instead of using this “shotgun approach” to marketing, smart businesses are using targeted sales and marketing data to reach buyers who are most likely to buy their product or service.
With our extensive coverage, exceptional accuracy and wide variety of selection criteria, Infogroup gives you the power to target your marketing as narrowly as you require. Our sales and marketing data provide key firmographic, demographic, lifestyle and buying behavior information on virtually every business and consumer in the U.S. and Canada.
We offer numerous selects to choose from, including:
- Geography: city, state, MSA, address or total U.S.
- Existing, new and small businesses
- Type of business
- Years in business
- Number of employees
- Sales volume
- Households with children
- Age
- Home value
- Radius around an address