7.19.19 - Natasia Langfelder - Content Marketing Manager
The Top 10 U.S. Cities for Ice Cream in 2019
To commemorate National Ice Cream Day, Infogroup utilized it’s verified database for more than 15 million records to determine the U.S. cities with the most ice cream parlors.
7.11.19 - Vyvy Ta - Analyst, Intelligence Products, Yes Marketing
The Most Important Way Retailers Can Protect Their Customers
We’re always looking for innovative cybersecurity methods so retailers can protect their customers. According to CyberArk, 56% of IT security professionals chose email phishing as the greatest security threat to brands and subscribers alike. A key tool for marketers to fight this threat is email authentication. Email authentication helps Internet Service Providers (ISPs) like Gmail, […]
7.5.19 - Kyle Henderick - Senior Director, Client Services, Yes Marketing
3 Genius Ways AI Improves Email Marketing
Artificial intelligence (AI) has captivated the media with its potential to change our lives and improve applications from robots to hyper-personalization. More than anyone, email marketers are excited to learn about the impact AI may have on driving engagement and improving efficiency. As it stands, many marketers are still unsure how to apply AI in […]
6.27.19 - Heather Winnicki - Vice President of Product Development
Your Key to Unlocking New Business Opportunities
We know the benefits of using audience driven data. But now that you have the data, do you know how to use it to keep customers engaged and buying more? Do you know how to leverage it to get new potential customers to take that next step? This blog post explores the O in your […]
6.17.19 - By Salesgenie Staff
The Secret Behind the Most Effective Lead Generation
Sales organizations constantly attempt to discover the magical secret to success with the best lead generation campaigns. In truth, it isn’t magic, or luck, that generates the results you want. It is recognition that no campaign works unless it targets the right people.
6.14.19 - By Salesgenie Staff
Do You Know the Quickest Way to Close a Deal?
Negotiation skills are key for all sales professionals. The quickest way to close a deal starts with having the correct negotiation skills at your disposal. The ability to guide a prospect through the sales funnel depends on these skills. Here are some of our strategies to ensure a quick sale: Personalize the value proposition: convey […]