July 21, 2020

Why Data Axle

We are making some big changes – Infogroup will become Data Axle in September 2020!

We’re thrilled to share a behind-the-scenes look at the exciting reasons for this transformation. Check out this brief interview with Infogroup Chairman & CEO, Mike Iaccarino, as he shares the story behind our new name and answers questions sent by you, our audience.

Data Axle – Driving Real-Time Business Intelligence


Our Mission
Data Axle – data, applications, and services that help you make and save money. Our commitment to accuracy, service and innovation drive customer acquisition, retention, and product enhancement.

Our Core Values
Our cores values are what got us here and we will carry them forward as we continue to serve you as Data Axle:

  • Trust – We have 45+ years of history in crafting solutions that help businesses large and small grow revenue.
  • Transparency – Our proprietary, cloud-based data platform provides real-time, verified updates to our business and consumer files.
  • Tenacity – We don’t rest until we know it’s right. That’s why we make more than 24 million verification calls per year to ensure our data is of the highest quality and accuracy.