Expands Hold as Data and Media Management Partner of Choice for B2B Marketers
DALLAS – February 4, 2019 -- Infogroup, a leading provider of data and multichannel marketing solutions, today announced five new additions to the company’s business-to-business data and media management client portfolio.
Infogroup employs industry-leading B2B data, advanced optimization techniques and marketing expertise to help clients increase the value of their data, gain actionable insight into their audiences, and generate new sources of revenue. Recently, Infogroup was recognized as a leading B2B marketing data provider by independent research firm, Forrester.
With an extensive client roster serving nearly every business vertical, Infogroup sees continued growth as data management partner of choice with these recent additions to the roster:
“This latest raft of client wins is the result of our focused efforts to enhance our clients’ marketing programs through data-driven solutions which increase their profitability,” said Gretchen Littlefield, president of Infogroup Media Solutions. “It is a privilege to add these notable companies to our roster.”
“Infogroup continues to invest heavily in technologies which deliver precise and actionable data solutions,” said Michael Iaccarino, chairman and CEO, Infogroup. “The momentum behind our B2B data management solutions is a testament to the competitive advantage that we deliver for our clients, and we look forward to working with a growing number of clients and partners through 2019.”
Infogroup is a leading provider of data and data-driven marketing solutions. Infogroup provides data, technology and services that help marketers acquire new customers and maximize the value of existing relationships. The company’s data and marketing solutions help clients of all sizes, from local SMBs to FORTUNE 100™ enterprises, increase sales and customer loyalty. Infogroup provides both digital and traditional marketing channel expertise that is enhanced by access to our proprietary data on 280 million individuals and 24 million businesses. For more information, visit www.infogroup.com.