6 Reasons Why You Need to Invest in Data-Driven Audience Insights Now

Advertising is all around us, shaping our minds from early childhood. Growing up, I vividly remember the BETA vs. VCR debate, tube socks and aqua net hairspray. Even in that simpler time in terms of technology, fashion and hair product options, advertising and branding play a large role in my memories

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Brown and Green Go Together: A Study of Coffee Shops and Green Cities

Our study looked at 728 cities with a population of more than 50,000 and their love for coffee shops and found a correlation between the cities with the most coffee shops and their affinity to be green. To compile the list of the top 10 cities, we overlaid data from both our business and consumer […]

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