Jim Sturm serves as President of Yes Marketing. Previously, Jim was the President & CEO of Brierley+Partners from 2007 to 2018. During his tenure at Brierley, he established the company as the leader in the global loyalty and CRM market. He expanded the company's technology and agency service offerings while driving annual double-digit growth. Jim's technology-focused leadership has gained recognition throughout the industry which resulted in his selection as a Tech Titan for his technology contributions with Brierley.
Prior to Brierley, Jim spent over 20 years with Electronic Data Systems, an industry technology leader providing a broad portfolio of Business Process Management and Technology solutions. Jim serves on the Board of Directors for the North Texas Make-A-Wish Foundation. He holds a degree in Business Administration, Finance and Management Information Systems from the State University of New York at Buffalo.